Sr. Associate, Product Marketing

Job Locations US-NY-New York
Job ID
2021-11699
Category
Marketing & Communications

About The Opportunity

We’re all about connecting hungry diners with our network of over 300,000 restaurants nationwide. Innovative technology, user-friendly platforms and streamlined delivery capabilities set us apart and make us an industry leader in the world of online food ordering. When you join our team, you become part of a community that works together to innovate, solve problems, grow, work hard and have a ton of fun in the process!

 

Why Work For Us

Grubhub is a place where authentically fun culture meets innovation and teamwork. We believe in empowering people and opening doors for new opportunities. If you’re looking for a place that values strong relationships, embraces diverse ideas–all while having fun together–Grubhub is the place for you!

 

The Sr. Associate, Product Marketing - Corporate & Campus Dining will be responsible for supporting product marketing for a rapidly growing part of the business. You will champion Grubhub to two unique and exciting customer segments - college students and hungry employees enjoying company meal perks. You’ll also impact growth on the B2B side in partnership with Sales, Product, and Client Success.

 

The ideal candidate is a curious and resourceful team player, lives to be the first to know about market trends, makes decisions using data and insights, and is invested in the power of storytelling and product marketing. This role reports into the Product Marketing Manager of Corporate & Campus Dining.

The Impact You Will Make

  • Build and implement go-to-market initiatives that drive growth for two key areas of the business: Grubhub Corporate (business diners) and Grubhub Campus (colleges and students)
  • Inform and execute B2B client marketing for Corporate & Campus business partners 
  • Support and measure the deployment of complex multi-channel projects to drive acquisition, adoption, and retention across B2B and B2C segments, with rigorous ongoing analysis 
  • Develop processes to understand a diverse user base and apply insights to help achieve long term objectives across Corporate and Campus businesses 
  • Collect and regularly report on learnings and best practices to enable continuous improvement in go to market plans
  • Identify new data needs and support development of audience segments to achieve success metrics
  • Understand and apply emerging and best practice digital, mobile app, and dining trends to pilot proof of concept work and inform strategy 
  • Collaborate with stakeholders across core teams including Client Success, Sales, Product and Business Operations to align on product launches and client lifecycle marketing efforts
  • Contribute to customer experience roadmaps across key segments with the goal of optimizing LTV
  • Serve as the evangelist to Product for marketing and communication best practice across Campus and Corporate experiences 
  • Work closely with the creative team to develop campaign assets including emails, in-product messaging, one-pagers, videos, case studies, whitepapers, decks, etc.

What You Bring to the Table

  • Bachelor's degree in a related concentration or equivalent experience
  • At least 3-4 years of experience in product marketing with a digital focus 
  • Experience in B2B product marketing, B2C work in the technology space is a big plus
  • Strong skills in measuring marketing programs and campaigns, tracking success metrics and extracting actionable insights
  • Proven track record of working cross-functionally at the strategic and tactical level to develop and execute creative and effective campaigns 
  • Celebrated project management skills, positive attitude, and preference for a fast-paced environment 
  • Mastery of MS Office Suite, particularly Microsoft Excel
  • Proficient in various product platforms, for example: Google Analytics, Tableau, CRM platforms (i.e. Braze, Marketo, Salesforce)
  • Excellent written and verbal communications skills with the ability to influence others and build relationships

And Of Course, Perks!

  • Flexible PTO. Grubhub employees enjoy a generous amount of time to recharge.
  • Health and Wellness. Excellent medical benefits, employee network groups and paid parental leave are just a few of our programs to support your overall well-being.
  • Competitive Pay. You’ll receive a competitive base salary with eligibility for generous incentives, bonuses, commission or RSUs (role-specific).
  • Learning and Career Growth. Your personal and professional development is a priority at Grubhub. We empower you to be a leader and grow your career through training, coaching and mentorship opportunities.  
  • MealPerks. Get meals on us! Our employees get a weekly Grubhub credit to enjoy and support local restaurants. 
  • Fun. Every Grubhub office has an employee-led Culture Crew that connects people through fun, meaningful events and initiatives like Wellness Wednesdays, Slack competitions and virtual happy hours!
  • Social Impact. At Grubhub we believe in giving back through programs like the Grubhub Community Relief Fund and donating $1 million to the Equal Justice Initiative in 2020. Employees are also given paid time off each year to support the causes that are important to them. 
  • COVID-19 Response. All of our employees are currently working from home and will be for the foreseeable future. We look forward to seeing everyone in-office when it’s safe to return. 

Grubhub is an equal opportunity employer. We welcome diversity and encourage a workplace that is just as diverse as the customers we serve. We evaluate qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. If you’re applying for a job in the U.S. and need a reasonable accommodation for any part of the employment process, please send an email to TalentAcquisition@grubhub.com and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address.  

 

CA Privacy Notice: If you are a resident of the State of California and would like a copy of our CA privacy notice, please email privacy@grubhub.com. 

 

Options

Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
Share on your newsfeed

Connect With Us!

Not ready to apply? Connect with us for general consideration.