• Marketing Manager

    Job Locations UK-London
    Job ID
    2018-6563
    Category
    Corporate Accounts
  • About The Opportunity

    Got a taste for something new?
     
    We’re Grubhub, the nation’s leading online and mobile food ordering company. Since 2004 we’ve been connecting hungry diners to the local restaurants they love. We’re moving eating forward with no signs of slowing down.
     
    With more than 85,000 restaurants and over 15.6 million diners across 1,600 U.S. cities and London, we’re delivering like never before. Incredible tech is our bread and butter, but amazing people are our secret ingredient. Rigorously analytical and customer-obsessed, our employees develop the fresh ideas and brilliant programs that keep our brands going and growing.
     
    Long story short, keeping our people happy, challenged and well-fed is priority one. Interested? Let’s talk. We’re eager to show you what we bring to the table.

    Some Challenges You’ll Tackle

    • Develop and execute an integrated B2B marketing program to support the customer
      lifecycle in the London market, from acquisition through to engagement and retention
    • Drive results with high quality new business leads from both inbound and outbound
      tactics (online and offline)
    • Build campaigns through segmentation; understanding how to leverage data to target
      key audiences
    • Conduct in-depth data analysis of B2B initiatives and report on progress towards KPIs
      weekly, monthly, quarterly and annually
    • Work closely with the creative team to develop campaign assets including emails, digital
      assets, videos, print collateral and presentations
    • Develop thought-leadership content including case studies, whitepapers and webinars
    • Work across departments and functional roles in the UK and USA, including sales,
      account management, marketing, IT and product, to successfully move projects to
      completion while being a tireless internal advocate for Client success

    You Should Have

    • 6+ years leading a B2B tech marketing team with a focus on lead generation and funnel
      optimization
    • Proven track-record of success planning & executing events and performance marketing
      campaigns
    • Exposure to on demand / gig economy business or aggregators
    • Experience in marketing technical products and creating go-to-market strategies
    • Data driven approach
    • Experience in Salesforce (or similar CRM tool) as well as marketing automation software
      (Marketo, Eloqua, etc.) is a big plus
    • Excellent written and verbal communications skills

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    Not ready to apply? Connect with us for general consideration.